Brand Info: Risa Magli (リサマリ)

 

Brand Info: Risa Magli (リサマリ)

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Quick Info:
Active from- 1986-present
Official Website- store.world.co.jp
Socials- Twitter, blog, Instagram, Facebook

     Hello everyone! I’d like to share a bit about Risa Magli, a lovely lingerie brand founded by Shinnosuke Kodama (児玉 伸之祐) in 1986. Risa Magli’s concept is, according to World Corp, which acquired the company in 2014, "Based on a 'classy contemporary' style, it incorporates moderate trends to express cuteness and femininity." This is a loose translation, so I'm guessing that moderate is supposed to mean modern... or maybe modest? Modest doesn't really make sense, though, considering that this is a lingerie brand lol. 

    Fun fact! Risa Magli made history in 1998 as the first Japanese brand to participate in the prestigious Paris lingerie exhibition, Salon International de la Lingerie. Shinnosuke's wife, Misako (美佐子), who was the chief designer until her passing, attended the event alongside him. After her passing, their daughter, Lisa Kodama (児玉 リサ), took up the mantle and is now the chief designer. She continues the family legacy by creating beautiful lingerie just like her mother did.

    My sources: Wayback Machine, PRTimes, World Corporation Risa Magli concept, World Corporation news, Walk Osaka, GIRLSWORLD, and WWD Japan.

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Brand Info: Sayaka (サヤカ)

 

Brand Info: Sayaka (サヤカ)

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Quick Info:
Active from- ?
Official Website- None
Socials- None

    I’m not super familiar with this brand, since I couldn't find much about it, but its description on Shirohato’s website says, "Sayaka is a brand that represents romantic lace and antique colors, creating a soft and sweet world view that will make you feel feminine forever." 

    It seems like Sayaka is still listed on Shirohato, but they don’t appear to be selling it anymore. From what I can gather, the brand might have stopped producing items in the mid to late 2010s. Most of the photos I found look like they're from the early 2010s or the late 2000s, which makes me think they didn't stick around for too long. It’s such a pity because their designs are really cute! The great news is that you can still find some of their pieces second-hand online!

    Because there are so few resources on this brand, especially in English, I'll try my best to find all the official photos I can! (Click photo for higher resolution.)

    My sources: SHIROHATO, DAZZY, DRW, and MMO Rank.

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